A Glimpse in the World of a Publicist Part 2
A Glimpse in the World of a Publicist Part 1 Blog was about the work I did during the day!
A Glimpse in the World of a Publicist Part 2 Blog is about the work I started doing overnight #NoSleep and working throughout the day; and leading into the next night!
March 5, 2019 I have a long night ahead of me to catch up on work; and deadlines to meet. Since I will be working with no interruptions tonight, I figured this would be a great time to write a Part 2 Blog on the duties I’m about to do. You will learn more about what I do as a Publicist. I’ve been hearing many tell me they don’t know what a Publicist does. Here is a glimpse into the life of a Publicist. You will read about what I do and not so much on how I do it. Also, I have to keep in mind confidentiality and trade secrets, so this is going to be a general blog on what I do.
1:00 AM – I like to work backwards, so I look into my last notebook and work back to my first notebook, if that makes any sense. I do this because the current is most important and I can work the past out in due time. First on my agenda is to continue launching my Author client’s social media campaign for her upcoming event. I have a lot of content and visuals I previously prepared for the campaign. I had to do my homework to prepare for the campaign. Research; client communication; and a game plan on how I want to execute the campaign. I use a Social Media Content Calendar on an Excel Spreadsheet. Organization is key when working with clients!
2:30 AM – Taking a short break.
4:49 AM – My Artist client texted me to inform me that he has a live in-person interview at 5 PM EST. At this time my phone was at 2%, but I will be giving him a call to discuss the details and promote his upcoming interview.
5:15 AM – My break ended up being a LONG break. I got caught up in a movie, “Friends with Benefits.” It was so good I couldn’t stop watching it. Then warmed up my dinner that I never ate last night and drinking hot chocolate. I’m ready to get back to work now. I needed that relaxation anyway! I didn’t think it was going to be long. LOL! However, during the beginning of the movie, The social media campaign for my client was still running.
5:25 AM – I’m going over the proofs of a website to ensure all content was done by the graphic designer. Not giving out any info, the official news will be released soon! I’m editing the content on the website.
7:18 AM – I noticed that the Leading Global Broadcast company that deals directly with the National Charts such as the Top 200…basically ALL of the Charting for the Music Industry is now following me on Instagram and liking my content from my postings. I already receive radio airplay reports directly from them for my clients, so that was pretty cool! Like I always say…I must be doing something right!!! It’s time to drop off my boys to school; and they made it to school safely and on time.
9:12 AM – Getting back to where I stopped earlier…working on the website and proofs. Currently, I have 4 pages to review and edit that content on the website, however I can barely keep my eyes open. There’s no way I can function in the state I’m in right now when it comes to reviewing pages and editing content. So I really need to get my second wind back. I have a meeting at 10 AM, so I’m going to take the rest of the time to get in a quick nap or at least relax.
Handled personal business and relaxing. Unfortunately, no shut eye.
My business partner called me to discuss the website.
1:19 PM – I went back to editing the website. All editing is done. Site has been published to make sure all is ready for public launch.
Between this time, I got myself ready for the day. I took Jon to his doctor’s appointment.
3:35 PM – While at the gas station I emailed my business associate and he got right back to me in regards to my request, which he accepted. We have been working together for years. He’s a major connection or shall I say his company is a MAJOR force behind my Public Relations Boutique Firm.
During this time, I picked my kids up from their friend’s house. We all + Jordan’s friend …I stopped at McDonald’s to get them a snack came back to our house.
6:00 PM – Preparing for the Local, Regional and National PR Campaigns. (While Jordan gets ready for basketball practice.)
6:25 PM – Left to drop Jordan and and his friend, Ben to Basketball Practice; made a quick stop and came back home.
6:25 PM – My client called me and at 6:38 PM I called him back to discuss his upcoming in-studio interview. We are scheduled to have a phone meeting later on tonight to discuss his current release and new music releases.
7:00 PM – Back to preparing for the PR Campaigns…I have a launch deadline to meet. Sometimes some social media networks are available to use; and some not. So now, I can’t use the one I want to use. I will need to create a different social media account because there is only one that has yet to be set up; and it needs to be set up before the launch.
7:35 PM – My partner called to discuss business that needs to be handled asap. I added more to do’s to my notebook.
7:48 PM – I’ve been looking for a email; and ran across a email from the DJ I submitted my client’s music to for music rotation. He informed me that he played my client’s 2 songs during the indie segment of the show; and he’s going to do so again. He will give me a heads up when his music is going to play, so we can hear his music playing:) I would love to hear the show as well.
8:28 PM – Until I hear back from my business associate, I’m going to work on branding social media networks because visuals need to be updated.
8:34 PM – My partner called me to discuss minor issues that need to be fixed on the website.
10:48 PM – I’m finally done with working on the website and social media networks. I’m ready to take a break and eat dinner…Chinese food! Yum! Yum! I’m starving!
11:18 PM – I still haven’t ate my dinner yet. Too busy taking care of some business matters for my upcoming campaign launch. At this time, I heard back from my business associate via email with FAB news! Let’s just say he is totally a life saver. I can’t explain it, but God is always on time. He’s always has had my back from day 1 and we never even met in person via he is located all the way in California. Company to Company, we make it all WORK! So now, I can finally eat my dinner and actually enjoy it without having any business worries. Whew! Thank you Jesus!
